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</div><h1><span>Brett Borders | Copywriter</span></h1>
<p>Life would be better with more sales. More publicity. More subscribers. And more people finding their way to your website, finding that they need, and passionately recommending you to their friends.</p>
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<p>You can go after success the caveman way... by heavy ad spending and trying to motivate the sales team. Or you can turn prospects into gold with<em>word alchemy</em>– consciously <em>metaprogrammed messages</em> that click on the right conversion triggers for your audience. </p>
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<div align="center"><img src="images/credit.jpg" alt="credit card" /></div>
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<h4>Linguistic Feng Shui</h4>
<p>You can't afford to have over-the-top mail order schlock on your website. Or mission statement "happy talk." Or any other well-intended prose you might <em>think </em>sounds good, but won't actually<em> work</em>. </p>
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<p>You need <em>contemporary, elegant</em> sales copy that inspires confidence in your brand. You need percolating blogs and polished press releases that give your enterprise a credible human voice. A voice crafted by someone who has studied the techniques of the past marketing masters... and who remains completely obsessed with the most current trends, technology, and test results.</p>
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<h4>A Well-Furnished Mind</h4>
<p>Not just anyone can learn to write killer copy. Unraveling the hidden hook and crafting it into a translucent sales pitch is <em>a</em> true<em> artform </em>. It's takes glittering intelligence, deep psychological insight, and a rich cache of life experiences to draw from.</p>
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<p>Brett Borders has this. He's formally trained in <em>communications</em>, <em>social psychology</em> and <em>interactive marketing</em>, and he has <em>over 15 years of experience</em> writing content for the web... so he truly "gets it." When marketing is mission-critical, you need a rock-solid sherpa to get you up to the top... <strong>Brett Borders </strong>is the one you are looking for<strong>. </strong></p>
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<h3> </h3>
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<li><a href="work.html">Work Ethic</a></li>
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<h3> </h3>
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<li><a href="broadcast.html">Broadcast Copy</a></li>
<li><a href="csswebdesign.html">CSS Web Design</a></li>
<li><a href="music.html">Music Reviews</a></li>
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