Education
I've got a knack for crafting messages. I'm equally good at discovering the hidden crack or tactic to make sure just the right people read them, too. You gotta dig deep, keep cool, and keep the transparency and integrity of the message intact as it goes through many gates and editors. Opening up the paper to find your article, or looking at your web stats to see a serious traffic spike is a thrill... but the best is gazing upon a packed house of people and knowing that the power of your pen alone pulled them in. It's pure euphoria.
E-mail Marketing Copy
Online PR Strategy
Online PR Strategy Outline - .PDF
My university was just sending out press releases about
events and not getting much response. I came up with an online PR plan.It worked.
PR Blog Development
- Social Sciences Noon Lectures Blog
- As part of my online marketing strategy, I developed a Wordpress blog
- and added RSS and e-mail subscription functionality. It makes our PR
- efforts "sticky" and creates an open communications loop between us
- and our audience. Now our supporters can leave comments, ask questions
- and make suggestions. (Note: the blog content is now written by other
- students.)
Traditional Media Placement
Corporate Blogging